How RackBank uses AI and Automation to Enhance Efficiency
We need to backup everything in life; then when it is data of your organization, it’s backing up the soul of your business.
RackBank is a pioneer in the Indian market to manage the soul of your business — your data. Only 3% data loss is attributed to natural disasters , the rest 97% is about managing the data backup. RackBank, a premium carbon-neutral data center, helps you choose your contingency plan for data loss from a wide range of backup service plans.
To build strong and secure data centers, RackBank joins hands with viaSocket to seamlessly connect their applications to thousands of tools, managing all the repetitive tasks in one place without putting any manual effort — allowing RackBank to focus on what matters most.
Narendra Sen
CEO & Founder, RackBank
RackBank's journey with viaSocket has been transformative, enabling us to leverage cloud computing and AI technologies like never before. Their solutions have been pivotal in driving our operational efficiency and competitive edge.
Jump Ahead :
Intelligent Alert Routing for IoT Monitoring
Streamlining KYC Verification Workflow
Efficient Network Monitoring via SNMP
Optimizing Form Data Management
Ensuring Website Uptime and Performance
1. Intelligent Alert Routing for IoT Monitoring
RackBank, a leading data center service provider, uses Prometheus to monitor their infrastructure, including servers, databases, and network hardware.
However, they faced a challenge in efficiently routing monitoring alerts to the right team members based on specific conditions. They needed a better solution to ensure alerts were directed to the relevant teams, ensuring faster responses and smoother operations.
With viaSocket’s automated workflows RackBank able to set up alerts routing based on predefined conditions.
Alerts from Prometheus monitoring are seamlessly routed to designated team members via various communication channels such as WhatsApp, Telegram, or Slack ensuring swift response and resolution.
The Result : RackBank now benefits from proactive monitoring, with issues detected before they escalate, and swift responses that minimize downtime and ensure smooth operations.
2. Streamlining KYC Verification Workflow
Through the KYC process, RackBank gathers information about the identity and address of customers to prevent misuse and ensure that only legitimate users benefit from their services.
To manage KYC verification, RackBank relies on digio.in. However, the team often found themselves spending too much time manually verifying each customer's KYC, which made it difficult to focus on other important tasks.
Now, with the help of viaSocket, RackBank has set up an automated workflow for this process. Automated alerts are sent to internal teams through Slack and Telegram, ensuring prompt action on new KYC requests.
The Result : By integrating with digio's APIs, RackBank can efficiently verify customer details, while also ensuring timely follow-ups on any unresolved tickets. This helps maintain compliance and keeps customer satisfaction high, all without the need for constant manual intervention.
3. Efficient Network Monitoring via SNMP
RackBank is a data center service provider where network devices play a critical role. To manage these devices, RackBank uses SNMP (Simple Network Management Protocol), which allows them to communicate with each other.
However, they faced a challenge with monitoring—there was a gap in timely and accurate alerting when network devices exceeded predefined thresholds.
With viaSocket, RackBank was able to set up precise thresholds for SNMP-based alerting, ensuring that alerts are triggered on time and issues are addressed quickly, keeping their network running smoothly and efficiently.
The Result : Alerts are triggered based on predefined conditions, notifying internal teams promptly for proactive network management and issue resolution.
4. Optimizing Form Data Management
Form is a quick and flexible way that allows you to gather information from your customers. RackBank also integrates form services across its websites for various purposes such as — signup, contact, queries and meeting scheduling.
Before automation, the management team had to manually go through every form, update all the details into Google Sheets, and then schedule meetings on Calendly.
viaSocket integrates with RackBank's form services to streamline data management.
Data collected from various forms is automatically synced with WHMCS, LeadSquared, Google Sheets and Calendly, ensuring seamless operations and accurate record-keeping.
The Result : Internal teams receive alerts via Telegram and Slack for timely action on form submissions and meeting schedules.
5. Ensuring Website Uptime and Performance
RackBank manages multiple CNAME records across its websites, making it crucial to keep track of website uptime and performance to ensure a seamless user experience. Monitoring these domains is key to maintaining operational excellence.
With viaSocket's Cron functionality, RackBank can automatically monitor website uptime and performance across all its domains, ensuring any issues are quickly detected and resolved, which helps keep their websites running smoothly and users happy.
The Result : Enhanced website uptime and performance, ensuring uninterrupted service delivery.
Transformig Efficiency with Automation
RackBank's partnership with viaSocket has transformed their processes, automating tasks like IoT monitoring, KYC verification, network management, form handling, and website performance tracking. This has reduced manual work, improved efficiency, and ensured timely responses. As a result, RackBank can now focus on delivering excellent services and maintaining operational excellence.
