Send an Instagram DM link when someone comments “DM” and alert your team in Slack

Automatically DM a link to anyone who comments “DM” on your Instagram post, reply publicly to confirm, and send all other comments to Slack so your team can respond faster.

trigger
app icon

By Sujal Rai

Installed by 1 users

Trigger
Default app icon
New Comment
Action
IF
    • dm
      Workflow step icon
      Send DM Message
      Workflow step icon
      Reply to Comment
    • ifcbe3K6JUY6
      Workflow step icon
      Send Message

Send an Instagram DM link when someone comments “DM” and alert your team in Slack

Send an Instagram DM link when someone comments “DM” and alert your team in Slack

Introduction

Turn Instagram comments into an instant self-serve funnel: when someone comments “DM”, this workflow sends them your link via Instagram DM and replies to their comment. Any other comment gets forwarded to Slack so your team can jump in quickly.

Benefits

  • Automatically delivers your link to interested commenters via DM (no manual follow-up)
  • Keeps engagement high by replying to the original comment right away
  • Routes non-“DM” comments to Slack for fast team visibility and responses
  • Reduces missed leads and saves time managing comment requests

Trigger Event

When a new comment is posted on your Instagram media (Instagram for Business).

Actions

  1. The automation checks the incoming comment text.
  2. If the comment text is exactly “DM”:
    • Sends an Instagram DM to the commenter with your chosen link.
    • Replies to the comment publicly (e.g., “Check your DM”) to confirm it’s been sent.
  3. If the comment is anything else:
    • Sends the comment text to a selected Slack channel so your team can review and respond.

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Frequently Asked Questions

What does this template do and who is it for?

This template automates a specific workflow by connecting multiple apps and removing manual steps. It’s useful for anyone who wants to save time, reduce errors, and streamline repetitive tasks using automation.

Do I need technical knowledge to use this template?

No. You can install and customize this template without writing any code. Everything is done through simple configuration.

Which apps are required, and can I customize or extend the workflow?

Only the apps shown on the template page are required. You can customize messages, add or remove steps, apply conditions, connect more apps, and add extra actions like notifications, data updates, or triggering other automations.

Is this template suitable for real business use and multiple use cases?

Yes. Once configured, it can be used for live workflows and production systems. You can also duplicate the template and customize it for different teams or processes.

How long does setup take, and can I manage the workflow later?

Most templates can be set up in just a few minutes. You can pause, edit, duplicate, or delete the workflow anytime.

Do I need a paid plan, and where can I get help if needed?

You can start with the free plan; limits depend on your viaSocket plan and usage. If you need help, you can contact viaSocket support, check the Knowledge Base, or book a demo.