Connect Espo CRM and Google Merchant to Build Intelligent Automations
Choose a Trigger
When this happens...
New Lead
Lead Status Updated
Choose an Action
Automatically do this!
Delete Product
Add Product To Google Merchant
List Products
Update Product
Ready to use Espo CRM and Google Merchant automations
Actions and Triggers
When this happensTriggers
A trigger is an event that starts a workflow.
New Lead
Runs when New Lead Is Created
Lead Status Updated
Runs when Lead Status Updated
Do thisActions
Action is the task that follows automatically within your Espo CRM integrations.
Create Lead
Create a new lead using contact and address details.
Get Lead
Fetches Lead details by an ID.
Update Lead
Update lead details.
Find Leads by Text Filter
Find leads that match a text filter.
Delete Product
Deletes a product from your Google Merchant Center account.
Add Product To Google Merchant
Adds a product to your Google Merchant account so customers can find it on Google Shopping.
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Frequently Asked Questions
To start, connect both your Espo CRM and Google Merchant accounts to viaSocket. Once connected, you can set up a workflow where an event in Espo CRM triggers actions in Google Merchant (or vice versa).
Absolutely. You can customize how Espo CRM data is recorded in Google Merchant. This includes choosing which data fields go into which fields of Google Merchant, setting up custom formats, and filtering out unwanted information.
The data sync between Espo CRM and Google Merchant typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between Espo CRM and Google Merchant. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
About Espo CRM
Espo CRM is a versatile customer relationship management platform designed to help businesses manage their customer interactions, sales processes, and marketing efforts efficiently. It offers a range of features including contact management, sales automation, and analytics to enhance customer engagement and drive business growth.
Learn MoreAbout Google Merchant
Google Merchant helps businesses manage their product listings and reach more customers through Google Shopping. It allows you to upload and maintain product information, ensuring your products are visible to potential buyers.
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