Connect Google Merchant and Productlane
Integrate Google Merchant with Productlane to automate workflows, sync data between apps, and eliminate repetitive tasks with AI-powered automation.
Delete Product from Google Merchant when New Company in Productlane
Add Product To Google Merchant in Google Merchant when New Company in Productlane
List Products from Google Merchant when New Company in Productlane
Update Product in Google Merchant when New Company in Productlane
Delete Product from Google Merchant when New Contact in Productlane
Popular Google Merchant + Productlane flows
Start from a real workflow other teams are already running.
Choose a trigger
Google Merchant
When this happens...
- Request a new Trigger for Google Merchant
Choose an action
Productlane
Automatically do this!
Create Note
Create Contact
Create Company
Delete Company
Create Segment
Delete Contact
Delete Product from Google Merchant when New Company in Productlane
Use this flowAdd Product To Google Merchant in Google Merchant when New Company in Productlane
Use this flowList Products from Google Merchant when New Company in Productlane
Use this flowUpdate Product in Google Merchant when New Company in Productlane
Use this flowDelete Product from Google Merchant when New Contact in Productlane
Use this flowAdd Product To Google Merchant in Google Merchant when New Contact in Productlane
Use this flowList Products from Google Merchant when New Contact in Productlane
Use this flowUpdate Product in Google Merchant when New Contact in Productlane
Use this flowSupported Triggers & Actions
Everything you can automate between Google Merchant and Productlane.
When this happensTriggers
A trigger is an event that starts a workflow.
New Company
Trigger when new company is add in your account.
New Contact
Triggers when a new contact is created.
Do thisActions
Action is the task that follows automatically within your Google Merchant integrations.
Delete Product
Deletes a product from your Google Merchant Center account.
Add Product To Google Merchant
Adds a product to your Google Merchant account so customers can find it on Google Shopping.
List Products
Get the products in the selected Merchant Center account.
Update Product
Update an existing product’s details in your Google Merchant account so the listing shows the latest information.
Create Note
Creates a new Note on Productlane.
Create Contact
Creates a new contact.
Learn how to build your first workflow
Follow a simple walkthrough to create, test, and launch your first automation.
- 1
Connect your apps
Link the apps you want to automate.
- 2
Configure your workflow
Set up triggers, actions, and map your data.
- 3
Test & publish
Test your workflow and publish it.
Trusted by Thousands. Recognized by the Best.
Recognized by leading review platforms and trusted by 10,000+ businesses worldwide.
From idea to automation.
AI will build it for you
Just describe the task in plain English. viaSocket AI selects the right apps, builds the workflow, maps the fields, and prepares everything for review before you publish.
Learn More About Automation
How viaSocket Works | A Complete Guide
Discover viaSocket, an AI-powered workflow automation platform with 2,000+ integrations. Learn what it is, how it works, and how to set up no-code automated workflows.
5 Simple Automation Hacks to Make Your Team Free
Five practical automation hacks to cut repetitive tasks and boost productivity using viaSocket, covering lead generation, onboarding, accounting, support, and HR.
What is Workflow Automation - Definition, Importance & Benefits | A Complete Guide
Explore workflow automation: its definition, benefits, how it works, real-world examples, and how to automate with viaSocket.
What are Webhooks - Definition, Working, Usage & Examples | A Complete Guide
Discover what webhooks are, how they work, and when to use them. Compare push-based webhooks with APIs and polling, with practical examples and ViaSocket integration.
viaSocket Support
We're here to help
Instant answers
AI assistant available 24/7
Expert support
Connect with our specialists
Trusted & secure
Your data is safe with us
Start automating Google Merchant and Productlane free
No credit card required. Set up your first workflow in minutes.
About Google Merchant
Google Merchant helps businesses manage their product listings and reach more customers through Google Shopping. It allows you to upload and maintain product information, ensuring your products are visible to potential buyers.
Learn more
About Productlane
Productlane is a comprehensive platform designed to streamline product management and development processes. It offers tools for product roadmapping, feature prioritization, and team collaboration, making it an essential resource for product managers and development teams.
Learn moreSimilar apps
Frequently Asked Questions
Sign up for a free viaSocket account, then authorize both your Google Merchant and Productlane accounts. From there, pick a trigger in one app and an action in the other. Your first workflow can be live in under five minutes.
Yes. viaSocket uses instant triggers where available, so data moves between Google Merchant and Productlane as soon as the event happens. Scheduled polling triggers run at a maximum interval of 15 minutes.
Yes. You can map specific fields, apply filters to skip records that do not match your conditions, and transform values before they reach Productlane. No coding required.
Yes. You can set up a workflow where Google Merchant triggers actions in Productlane, and a separate workflow where Productlane triggers actions in Google Merchant. Both run independently and in real time.
viaSocket logs every run so you can see exactly what succeeded and what failed. Failed tasks can be retried from the dashboard without re-configuring the workflow.
Yes, there is a free plan that covers basic workflows between Google Merchant and Productlane. Paid plans unlock higher task limits, faster polling, and advanced features like multi-step workflows and conditional logic.
No. The entire Google Merchant and Productlane integration is built through a visual, point-and-click interface. Code blocks are available if you want them, but they are never required.
