Connect Google Merchant and variance to Build Intelligent Automations
Choose a Trigger
When this happens...
- Request a new Trigger for Google Merchant
Choose an Action
Automatically do this!
- Request a new Action for variance
Enable Integrations or automations with these events of Google Merchant and variance
Enable Integrations or automations with these events of Google Merchant and variance
Actions
Add product to Google Merchant
Adds a product listing to your Google Merchant account so it appears on Google Shopping.
Update product listing
Update a product's title, description, availability, condition, and price.
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Frequently Asked Questions
To start, connect both your Google Merchant and variance accounts to viaSocket. Once connected, you can set up a workflow where an event in Google Merchant triggers actions in variance (or vice versa).
Absolutely. You can customize how Google Merchant data is recorded in variance. This includes choosing which data fields go into which fields of variance, setting up custom formats, and filtering out unwanted information.
The data sync between Google Merchant and variance typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between Google Merchant and variance. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
About Google Merchant
Google Merchant helps businesses manage their product listings and reach more customers through Google Shopping. It allows you to upload and maintain product information, ensuring your products are visible to potential buyers.
Learn MoreAbout variance
Variance hooks into your customer data and makes it easy to access growth signals across product, marketing, and sales.
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