Connect Google Ads and Pennylane to Build Intelligent Automations
Choose a Trigger
When this happens...
New Lead form Entry
Choose an Action
Automatically do this!
Create Customer
Create a Product
Update Customer
Update Product
Create a Estimate
Retrieve a customer
Retrieve a Product
Retrieve a Category
Create Company Customer
Create Quote
Retrieve quote
Ready to use Google Ads and Pennylane automations
Actions and Triggers
When this happensTriggers
A trigger is an event that starts a workflow.
New Lead form Entry
Triggers whenever a new lead is created from a Lead Form Extension.
New Customer Invoice
Triggers when a new invoice is created.
New Customer
Triggers when a new customer is created.
New Product
Triggers when a new product is created.
Do thisActions
Action is the task that follows automatically within your Google Ads integrations.
Get Google Ads Insights
Retrieves the performance of an account over the last N days by campaign, segmented by device via customer ID.
Find Campaign by ID or Name
Finds a Google Ads Campaign whose names or id matches the provided input.
Add Contact to Customer List with Email
Adds a contact to a customer list. This uses the Data Manager API, which is being beta tested by Google.
Find Customer list
find customer list by name
Set Campaign Status
Sets the status of a Google Ads campaign.
Google Ads Performance Report by Custom Query
Retrieves the details as per the query provided.
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Frequently Asked Questions
To start, connect both your Google Ads and Pennylane accounts to viaSocket. Once connected, you can set up a workflow where an event in Google Ads triggers actions in Pennylane (or vice versa).
Absolutely. You can customize how Google Ads data is recorded in Pennylane. This includes choosing which data fields go into which fields of Pennylane, setting up custom formats, and filtering out unwanted information.
The data sync between Google Ads and Pennylane typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between Google Ads and Pennylane. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
About Google Ads
Google Ads is an online advertising platform developed by Google, where advertisers can display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.
Learn MoreAbout Pennylane
Pennylane centralizes all your cash flows and connects with your financial tools to ease and automate collaboration with your accountant.
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