Integrate Lofty with Zoominfo to automate workflows, sync data between apps, and eliminate repetitive tasks with AI-powered automation.
Enrich Company with data from ZoomInfo when New Lead Is Added in Lofty
Find Contacts in Zoominfo when New Lead Is Added in Lofty
Enrich Contact with ZoomInfo when New Lead Is Added in Lofty
Find Companies in Zoominfo when New Lead Is Added in Lofty
Find News Articles on Zoominfo when New Lead Is Added in Lofty
Start from a real workflow other teams are already running.
Lofty
When this happens...
New Lead Is Added
Lead Updated
Lead Pipeline Changed
New Transaction
New Task Added
New Appointment Added
Zoominfo
Automatically do this!
Enrich Company
Find Contacts
Enrich Contact
Find Companies
Find News Articles
Find Company by IP Address
Find Company Technologies
Enrich Org Chart Contacts
Find Similar Companies
Find Lookalike Contacts
Enrich Company with data from ZoomInfo when New Lead Is Added in Lofty
Use this flowFind Contacts in Zoominfo when New Lead Is Added in Lofty
Use this flowEnrich Contact with ZoomInfo when New Lead Is Added in Lofty
Use this flowFind Companies in Zoominfo when New Lead Is Added in Lofty
Use this flowFind News Articles on Zoominfo when New Lead Is Added in Lofty
Use this flowFind Company by IP Address in Zoominfo when New Lead Is Added in Lofty
Use this flowFind Company Technologies on ZoomInfo when New Lead Is Added in Lofty
Use this flowEnrich Org Chart Contacts with Zoominfo when New Lead Is Added in Lofty
Use this flowFind Similar Companies using ZoomInfo when New Lead Is Added in Lofty
Use this flowFind Lookalike Contacts in ZoomInfo when New Lead Is Added in Lofty
Use this flowEverything you can automate between Lofty and Zoominfo.
When this happensTriggers
A trigger is an event that starts a workflow.
Runs when new lead is added
Runs the workflow automatically whenever a contact is updated in Lofty.
Runs the workflow automatically whenever a lead's pipeline stage changes in Lofty.
Runs the workflow automatically whenever a new transaction is created in Lofty.
Enter trigger Description Here
Runs the workflow automatically when a new appointment is added in Lofty.
Action is the task that follows automatically within your Lofty integrations.
Create a new lead
Add a note to a lead
Update lead details
Find and list leads
Send an email to an agent
Send a text to a sales agent

Follow a simple walkthrough to create, test, and launch your first automation.
Connect your apps
Link the apps you want to automate.
Configure your workflow
Set up triggers, actions, and map your data.
Test & publish
Test your workflow and publish it.
Recognized by leading review platforms and trusted by 10,000+ businesses worldwide.
Just describe the task in plain English. viaSocket AI selects the right apps, builds the workflow, maps the fields, and prepares everything for review before you publish.

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Lofty is a cloud-based tool for creating, organizing, and tracking tasks and projects.
Learn moreZoomInfo is an AI-powered go-to-market (GTM) intelligence platform for B2B teams. It combines a large, verified database of companies and contacts with real-time buyer intent signals, org charts, firmographic and technographic insights, and workflow automation. Sales, marketing, recruiting, and RevOps teams use ZoomInfo for lead generation, prospecting, account segmentation, data enrichment, and campaign execution, with native integrations to leading CRMs, MAPs, and sales engagement tools.
Learn moreSign up for a free viaSocket account, then authorize both your Lofty and Zoominfo accounts. From there, pick a trigger in one app and an action in the other. Your first workflow can be live in under five minutes.
Yes. viaSocket uses instant triggers where available, so data moves between Lofty and Zoominfo as soon as the event happens. Scheduled polling triggers run at a maximum interval of 15 minutes.
Yes. You can map specific fields, apply filters to skip records that do not match your conditions, and transform values before they reach Zoominfo. No coding required.
Yes. You can set up a workflow where Lofty triggers actions in Zoominfo, and a separate workflow where Zoominfo triggers actions in Lofty. Both run independently and in real time.
viaSocket logs every run so you can see exactly what succeeded and what failed. Failed tasks can be retried from the dashboard without re-configuring the workflow.
Yes, there is a free plan that covers basic workflows between Lofty and Zoominfo. Paid plans unlock higher task limits, faster polling, and advanced features like multi-step workflows and conditional logic.
No. The entire Lofty and Zoominfo integration is built through a visual, point-and-click interface. Code blocks are available if you want them, but they are never required.