Connect Google Merchant and Lago
Integrate Google Merchant with Lago to automate workflows, sync data between apps, and eliminate repetitive tasks with AI-powered automation.
Delete Product from Google Merchant when New Payment Arrives in Lago
Add Product To Google Merchant in Google Merchant when New Payment Arrives in Lago
List Products from Google Merchant when New Payment Arrives in Lago
Update Product in Google Merchant when New Payment Arrives in Lago
Delete Product from Google Merchant when New Customer Created in Lago
Popular Google Merchant + Lago flows
Start from a real workflow other teams are already running.
Choose a trigger
Google Merchant
When this happens...
- Request a new Trigger for Google Merchant
Choose an action
Lago
Automatically do this!
Create Invoice
List All Customers
List Subscriptions
List All Invoices
Get an Invoice
List Plans
Get Subscription Plan
Create Coupon
List all Coupons
Apply Coupon
List All Add Ons
Create Tax Rate
List Tax Rates
Delete Product from Google Merchant when New Payment Arrives in Lago
Use this flowAdd Product To Google Merchant in Google Merchant when New Payment Arrives in Lago
Use this flowList Products from Google Merchant when New Payment Arrives in Lago
Use this flowUpdate Product in Google Merchant when New Payment Arrives in Lago
Use this flowDelete Product from Google Merchant when New Customer Created in Lago
Use this flowAdd Product To Google Merchant in Google Merchant when New Customer Created in Lago
Use this flowList Products from Google Merchant when New Customer Created in Lago
Use this flowUpdate Product in Google Merchant when New Customer Created in Lago
Use this flowDelete Product from Google Merchant when New Plan in Lago
Use this flowAdd Product To Google Merchant in Google Merchant when New Plan in Lago
Use this flowSupported Triggers & Actions
Everything you can automate between Google Merchant and Lago.
When this happensTriggers
A trigger is an event that starts a workflow.
New Payment Arrives
Runs when new payment arrives
New Customer Created
Runs when a new customer is created.
New Plan
Triggers when a new plan is created.
New Invoice Created
Triggers When a new invoice is created
Do thisActions
Action is the task that follows automatically within your Google Merchant integrations.
Delete Product
Deletes a product from your Google Merchant Center account.
Add Product To Google Merchant
Adds a product to your Google Merchant account so customers can find it on Google Shopping.
List Products
Get the products in the selected Merchant Center account.
Update Product
Update an existing product’s details in your Google Merchant account so the listing shows the latest information.
Create Invoice
Create a new invoice
List All Customers
Retrieve filtered customers
Learn how to build your first workflow
Follow a simple walkthrough to create, test, and launch your first automation.
- 1
Connect your apps
Link the apps you want to automate.
- 2
Configure your workflow
Set up triggers, actions, and map your data.
- 3
Test & publish
Test your workflow and publish it.
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Just describe the task in plain English. viaSocket AI selects the right apps, builds the workflow, maps the fields, and prepares everything for review before you publish.
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About Google Merchant
Google Merchant helps businesses manage their product listings and reach more customers through Google Shopping. It allows you to upload and maintain product information, ensuring your products are visible to potential buyers.
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Frequently Asked Questions
Sign up for a free viaSocket account, then authorize both your Google Merchant and Lago accounts. From there, pick a trigger in one app and an action in the other. Your first workflow can be live in under five minutes.
Yes. viaSocket uses instant triggers where available, so data moves between Google Merchant and Lago as soon as the event happens. Scheduled polling triggers run at a maximum interval of 15 minutes.
Yes. You can map specific fields, apply filters to skip records that do not match your conditions, and transform values before they reach Lago. No coding required.
Yes. You can set up a workflow where Google Merchant triggers actions in Lago, and a separate workflow where Lago triggers actions in Google Merchant. Both run independently and in real time.
viaSocket logs every run so you can see exactly what succeeded and what failed. Failed tasks can be retried from the dashboard without re-configuring the workflow.
Yes, there is a free plan that covers basic workflows between Google Merchant and Lago. Paid plans unlock higher task limits, faster polling, and advanced features like multi-step workflows and conditional logic.
No. The entire Google Merchant and Lago integration is built through a visual, point-and-click interface. Code blocks are available if you want them, but they are never required.
