Connect Google Ads and Paddle
Integrate Google Ads with Paddle to automate workflows, sync data between apps, and eliminate repetitive tasks with AI-powered automation.
Create Customer in Paddle when New Lead Form Submitted in Google Ads
Update Customer in Paddle when New Lead Form Submitted in Google Ads
Generate Customer Authentication Token with Paddle when New Lead Form Submitted in Google Ads
Create an Address in Paddle when New Lead Form Submitted in Google Ads
Update an Address in Paddle when New Lead Form Submitted in Google Ads
Popular Google Ads + Paddle flows
Start from a real workflow other teams are already running.
Choose a trigger
Google Ads
When this happens...
New Lead Form Submitted
Choose an action
Paddle
Automatically do this!
Create Customer
Update Customer
Generate Customer Authentication Token
Create an Address
Update an Address
Create a Business
Create a Price
Search Product Price
Search Events
Search Customer
Search Products
Create a Discount
Search Discount
Update Discount
Search Price
Create a Discount Group
Update a Price
Update a Product
Update a Business
Create Customer in Paddle when New Lead Form Submitted in Google Ads
Use this flowUpdate Customer in Paddle when New Lead Form Submitted in Google Ads
Use this flowGenerate Customer Authentication Token with Paddle when New Lead Form Submitted in Google Ads
Use this flowCreate an Address in Paddle when New Lead Form Submitted in Google Ads
Use this flowUpdate an Address in Paddle when New Lead Form Submitted in Google Ads
Use this flowCreate a Business in Paddle when New Lead Form Submitted in Google Ads
Use this flowCreate a Price in Paddle when New Lead Form Submitted in Google Ads
Use this flowSearch Product Price on Paddle when New Lead Form Submitted in Google Ads
Use this flowSearch Events in Paddle when New Lead Form Submitted in Google Ads
Use this flowSearch Customer in Paddle when New Lead Form Submitted in Google Ads
Use this flowSupported Triggers & Actions
Everything you can automate between Google Ads and Paddle.
When this happensTriggers
A trigger is an event that starts a workflow.
New Lead Form Submitted
Runs when lead form is submitted
New Customer
Detects and returns customers newly created in Paddle since the last check (defaults to the past 15 minutes), ordered newest first.
New Address
Trigger when a new address is added for the selected Paddle customer. Returns addresses created since the last check.
When a new subscription is created
Runs the workflow automatically whenever a new subscription is created in the account.
Do thisActions
Action is the task that follows automatically within your Google Ads integrations.
Find Campaign By ID Or Name
Finds a Google Ads campaign that matches the provided campaign ID or name.
Add Contact to Customer List
Add an email address to a Google Ads customer list.
Find Customer List
Finds customer lists in Google Ads by list name or list number.
Set Campaign Status
Sets a Google Ads campaign's status to Enabled, Paused, or Removed.
Send Offline Conversions
Sends offline customer events to Google Ads so they are linked to your ad campaigns.
Google Ads Performance Report by Custom Query
Retrieves the details as per the query provided.
Learn how to build your first workflow
Follow a simple walkthrough to create, test, and launch your first automation.
- 1
Connect your apps
Link the apps you want to automate.
- 2
Configure your workflow
Set up triggers, actions, and map your data.
- 3
Test & publish
Test your workflow and publish it.
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AI will build it for you
Just describe the task in plain English. viaSocket AI selects the right apps, builds the workflow, maps the fields, and prepares everything for review before you publish.
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About Google Ads
Google Ads is an online advertising platform developed by Google, where advertisers can display brief advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.
Learn more
About Paddle
Paddle is a comprehensive commerce platform designed to help software companies manage their billing, subscription, and payment processes. It offers a range of tools to streamline revenue operations, including payment processing, tax compliance, and customer management, making it easier for businesses to scale globally.
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Frequently Asked Questions
Sign up for a free viaSocket account, then authorize both your Google Ads and Paddle accounts. From there, pick a trigger in one app and an action in the other. Your first workflow can be live in under five minutes.
Yes. viaSocket uses instant triggers where available, so data moves between Google Ads and Paddle as soon as the event happens. Scheduled polling triggers run at a maximum interval of 15 minutes.
Yes. You can map specific fields, apply filters to skip records that do not match your conditions, and transform values before they reach Paddle. No coding required.
Yes. You can set up a workflow where Google Ads triggers actions in Paddle, and a separate workflow where Paddle triggers actions in Google Ads. Both run independently and in real time.
viaSocket logs every run so you can see exactly what succeeded and what failed. Failed tasks can be retried from the dashboard without re-configuring the workflow.
Yes, there is a free plan that covers basic workflows between Google Ads and Paddle. Paid plans unlock higher task limits, faster polling, and advanced features like multi-step workflows and conditional logic.
No. The entire Google Ads and Paddle integration is built through a visual, point-and-click interface. Code blocks are available if you want them, but they are never required.
