Connect MailerLite and variance to Build Intelligent Automations
Choose a Trigger
When this happens...
Subscriber Created
Subscriber Unsubscribed
Subscriber Added to Group
Subscriber Removed From Group
Subscriber Fields Updated
Subscriber Deleted
Subscriber Bounced
Campaign Sent
Subscriber Clicked Campaign Link
Subscriber Opened Campaign
Spam Complaint
Choose an Action
Automatically do this!
- Request a new Action for variance
Enable Integrations or automations with these events of MailerLite and variance
Enable Integrations or automations with these events of MailerLite and variance
Triggers
Subscriber Created
Triggers when a subscriber was created on your mailing list.
Subscriber Unsubscribed
Triggers when a subscriber has unsubscribed from your mailing list.
Subscriber Added to Group
Triggers when a subscriber is added to a group.
Subscriber Removed From Group
Triggers when a subscriber has been removed from a group.
Subscriber Fields Updated
Triggers when the subscriber fields have been updated.
Subscriber Deleted
Triggers when a subscriber is deleted or forgotten.
Actions
Create or Update Subscriber
Create or Update an existing subscriber
Add Subscriber to a Group
Adds an existing subscriber to a Group by its email address
Change Subscriber Email
Change an existing subscriber email.
Unsubscribe a Subscriber
Unsubscribe an existing subscriber by its id or email
Remove Subscriber From a Group
Remove a subscriber from a group by subscriber Id or email
Find a Group
Search for a group by name.
Explore more automations built by businesses and experts
Automate Instagram Comment Replies with Smart DMs
- text is aiReplytoCommentSend a Private ReplyAdd Step
- Is guide commentReplytoComment GuideSend a Private Reply GuideAdd Step
- multi keyword matchcmntdqJzLMYSReplytoCommentMultiKeywordAdd Step
Automate Expense Report Approvals via Slack & QuickBooks
- Send for Approval acceptCreate Entry of expensesAdd Step
- Send for rejectMail for RejectionAdd Step
Automate Instagram DM Replies, Reactions, and Team Alerts
- has responseSendDMMessageAdd Step
- Notify teamSendMailAdd Step
- has reactSendDMMessage ReactAdd Step
Know More About Mailerlite and Variance Integrations
8 Best Free Email Marketing Tools You Need in 2025
Discover the top 8 free email marketing tools for 2025. Enhance your campaigns and engage your audience effectively with our comprehensive guide.
How viaSocket Works | A Complete Guide
Gain insights into how viaSocket functions through our detailed guide. Understand its key features and benefits to maximize your experience and efficiency.
5 Simple Automation Hacks to Make Your Team Free
Unlock your team's potential with 5 straightforward automation hacks designed to streamline processes and free up valuable time for more important work.
Frequently Asked Questions
To start, connect both your MailerLite and variance accounts to viaSocket. Once connected, you can set up a workflow where an event in MailerLite triggers actions in variance (or vice versa).
Absolutely. You can customize how MailerLite data is recorded in variance. This includes choosing which data fields go into which fields of variance, setting up custom formats, and filtering out unwanted information.
The data sync between MailerLite and variance typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between MailerLite and variance. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
About MailerLite
MailerLite is an email marketing service provider with a focus on simplicity, excellent customer support, and beautiful email designs. MailerLite provides all the latest email marketing features designed to help you grow subscribers and build stronger relationships.
Learn MoreAbout variance
Variance hooks into your customer data and makes it easy to access growth signals across product, marketing, and sales.
Learn MoreviaSocket
For SaaS
For AI Agent Builders
Support
Automation Experts
Plans, Pricing and Offer
AI & Automation
© 2025 viaSocket |Privacy,TermsandData Retention & Deletion Policy
Walkover Web Solutions Pvt Ltd. | All rights reserved.