Integrate MSG91 with LC.CX to automate workflows, sync data between apps, and eliminate repetitive tasks with AI-powered automation.
Send Campaign via MSG91 when New Link Is Created in LC.CX
Send Template SMS via MSG91 when New Link Is Created in LC.CX
Send a Mail via MSG91 when New Link Is Created in LC.CX
Create or Update Contact in Segmento in MSG91 when New Link Is Created in LC.CX
Update Contact In Segmento in MSG91 Segmento when New Link Is Created in LC.CX
Start from a real workflow other teams are already running.
MSG91
When this happens...
When a new whatsapp event arrives
SMS Delivery Confirmation Arrives
New Voice Call
RCS Delivery Report Received
OTP Sent
New Email Delivery Reports
New Push Notification
New Ticket Arrives
New Call Completed
LC.CX
Automatically do this!
Create Short Link
List Short Links
Delete Short Link Permanently
List All Workspaces
List All Domain
Send Campaign via MSG91 when New Link Is Created in LC.CX
Use this flowSend Template SMS via MSG91 when New Link Is Created in LC.CX
Use this flowSend a Mail via MSG91 when New Link Is Created in LC.CX
Use this flowCreate or Update Contact in Segmento in MSG91 when New Link Is Created in LC.CX
Use this flowUpdate Contact In Segmento in MSG91 Segmento when New Link Is Created in LC.CX
Use this flowSearch a specific contact in Segmento in Msg91 when New Link Is Created in LC.CX
Use this flowSchedule a Template SMS via MSG91 when New Link Is Created in LC.CX
Use this flowFind Campaign Template Details from MSG91 when New Link Is Created in LC.CX
Use this flowList WhatsApp Templates from MSG91 when New Link Is Created in LC.CX
Use this flowSend WhatsApp Template Message via MSG91 when New Link Is Created in LC.CX
Use this flowEverything you can automate between MSG91 and LC.CX.
When this happensTriggers
A trigger is an event that starts a workflow.
Runs the workflow automatically whenever a new inbound or outbound WhatsApp delivery report arrives.
Runs when an SMS sent from your account receives a delivery confirmation.
Runs when a new outbound or inbound voice call is made or received.
Runs when a delivery report for an RCS message is received for messages sent or received.
Runs when an OTP is sent using MSG91's SendOTP service.
Runs when a delivery report for an email is received.
Action is the task that follows automatically within your MSG91 integrations.
Send the selected campaign
Send a selected SMS template to one or more phone numbers and optionally fill template variables.
Send a mail using a template.
Create or update contact
Update a contact in Segmento
Search email, phone or any other field data using filter

Follow a simple walkthrough to create, test, and launch your first automation.
Connect your apps
Link the apps you want to automate.
Configure your workflow
Set up triggers, actions, and map your data.
Test & publish
Test your workflow and publish it.
Recognized by leading review platforms and trusted by 10,000+ businesses worldwide.
Just describe the task in plain English. viaSocket AI selects the right apps, builds the workflow, maps the fields, and prepares everything for review before you publish.

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MSG91 is a cloud communication platform that provides APIs for SMS, WhatsApp, voice, email, RCS, OTP, and customer engagement automation for businesses.
Learn moreLC.CX is a powerful URL shortening service that helps streamline your links for easier sharing and tracking. Perfect for marketers, social media managers, and anyone looking to optimize their link management.
Learn moreSign up for a free viaSocket account, then authorize both your MSG91 and LC.CX accounts. From there, pick a trigger in one app and an action in the other. Your first workflow can be live in under five minutes.
Yes. viaSocket uses instant triggers where available, so data moves between MSG91 and LC.CX as soon as the event happens. Scheduled polling triggers run at a maximum interval of 15 minutes.
Yes. You can map specific fields, apply filters to skip records that do not match your conditions, and transform values before they reach LC.CX. No coding required.
Yes. You can set up a workflow where MSG91 triggers actions in LC.CX, and a separate workflow where LC.CX triggers actions in MSG91. Both run independently and in real time.
viaSocket logs every run so you can see exactly what succeeded and what failed. Failed tasks can be retried from the dashboard without re-configuring the workflow.
Yes, there is a free plan that covers basic workflows between MSG91 and LC.CX. Paid plans unlock higher task limits, faster polling, and advanced features like multi-step workflows and conditional logic.
No. The entire MSG91 and LC.CX integration is built through a visual, point-and-click interface. Code blocks are available if you want them, but they are never required.