Connect Parma and Facebook Custom Audience to Build Intelligent Automations
Choose a Trigger
When this happens...
New Relationship
New Note Added
New Deal Created
Choose an Action
Automatically do this!
Add User to Custom Audience
Create Empty Audience
Remove User From Custom Audience
Get Custom Audience Details
Find Or Create Audience
List Facebook Custom Audiences
Delete Custom Audience
Ready to use Parma and Facebook Custom Audience automations
Actions and Triggers
When this happensTriggers
A trigger is an event that starts a workflow.
New Relationship
Runs when new relationship
New Note Added
Trigger when new note is added
New Deal Created
Triggers when a new deal is created
Do thisActions
Action is the task that follows automatically within your Parma integrations.
Add Note to Contact
Add a note to a contact
Create Relationship
Add a person or company
Get Relationship Details
Get relationship details
Delete Relationship
Delete a relationship
List Deals
List all deals in Parma
List Groups
See all groups in your account
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Frequently Asked Questions
To start, connect both your Parma and Facebook Custom Audience accounts to viaSocket. Once connected, you can set up a workflow where an event in Parma triggers actions in Facebook Custom Audience (or vice versa).
Absolutely. You can customize how Parma data is recorded in Facebook Custom Audience. This includes choosing which data fields go into which fields of Facebook Custom Audience, setting up custom formats, and filtering out unwanted information.
The data sync between Parma and Facebook Custom Audience typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between Parma and Facebook Custom Audience. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
About Parma
Parma is a minimalistic CRM that helps you remember who your customers are, what they like, and when you last connected.
Learn MoreAbout Facebook Custom Audience
Facebook Custom Audience is an advertising feature that helps businesses create targeted audience lists for remarketing and lookalike campaigns on Facebook and Meta platforms
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