IntegrationsGoogle Analytics 4Marketing 360
Google Analytics 4 + Marketing 360

Connect Google Analytics 4 and Marketing 360 to Build Intelligent Automations

Choose a Trigger

Google Analytics 4

When this happens...

Choose an Action

Marketing 360

Automatically do this!

Enable Integrations or automations with these events of Google Analytics 4 and Marketing 360

Enable Integrations or automations with these events of Google Analytics 4 and Marketing 360

Triggers

New Conversion Event

New Conversion Event

Triggers when a new conversion event is created.

Request a new Trigger for Google Analytics 4

Actions

Create Conversion Event For a Property

Create Conversion Event For a Property

creates a new conversion event for a property.

Find Conversion

Find Conversion

finds a conversion based on id

Create Measurement

Create Measurement

Creates a new measurement property secret.

Run Report for a Property

Run Report for a Property

Run Report on your account.

List all Custom Dimensions for Specific Property

List all Custom Dimensions for Specific Property

Returns metadata for dimensions and metrics available in reporting methods.

Request a new Action for Google Analytics 4

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Frequently Asked Questions

How do I start an integration between Google Analytics 4 and Marketing 360?

To start, connect both your Google Analytics 4 and Marketing 360 accounts to viaSocket. Once connected, you can set up a workflow where an event in Google Analytics 4 triggers actions in Marketing 360 (or vice versa).

Can we customize how data from Google Analytics 4 is recorded in Marketing 360?

Absolutely. You can customize how Google Analytics 4 data is recorded in Marketing 360. This includes choosing which data fields go into which fields of Marketing 360, setting up custom formats, and filtering out unwanted information.

How often does the data sync between Google Analytics 4 and Marketing 360?

The data sync between Google Analytics 4 and Marketing 360 typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.

Can I filter or transform data before sending it from Google Analytics 4 to Marketing 360?

Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.

Is it possible to add conditions to the integration between Google Analytics 4 and Marketing 360?

Yes, you can set conditional logic to control the flow of data between Google Analytics 4 and Marketing 360. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.

Google Analytics 4

About Google Analytics 4

Google Analytics is a powerful web analytics service offered by Google that tracks and reports website traffic, providing insights into user behavior, traffic sources, and marketing effectiveness.

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Marketing 360

About Marketing 360

Marketing 360® is an all-in-one marketing platform with the tools you need to scale and the marketing programs and talent you need to grow.

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