Integrate Groove with MSG91 to automate workflows, sync data between apps, and eliminate repetitive tasks with AI-powered automation.
Send Campaign via MSG91 when Ticket Closed in Groove
Send Template SMS via MSG91 when Ticket Closed in Groove
Send a Mail via MSG91 when Ticket Closed in Groove
Create or Update Contact in Segmento in MSG91 when Ticket Closed in Groove
Update Contact In Segmento in MSG91 Segmento when Ticket Closed in Groove
Start from a real workflow other teams are already running.
Groove
When this happens...
Ticket Closed
Ticket Tagged
Ticket Priority Changed
Ticket Started
Ticket Opened
Ticket Moved
Ticket Assigned
Note Added
Customer Replied
MSG91
Automatically do this!
Send Campaign
Send Template SMS
Send a Mail
Create or Update Contact in Segmento
Update Contact In Segmento
Search a specific contact in Segmento
Schedule a Template SMS
Find Campaign Template Details
List WhatsApp Templates
Send WhatsApp Template Message
Validate Email Address
Get all Contacts in a Phonebook
Get a Contact in Phonebook
Get all Segment
Create User Event
Check Template Status
Send WhatsApp Message
Generate Short URL
Verify OTP
Resend OTP
OTP Analytics
Send OTP via Widget
Resend Widget OTP
Verify Widget OTP
Verify Widget Token
Make a Voice Call
Send Voice Message
Send RCS Template Message
Create Alert
Close Alert
Send Mail via Hello
Search Tickets
Send Campaign via MSG91 when Ticket Closed in Groove
Use this flowSend Template SMS via MSG91 when Ticket Closed in Groove
Use this flowSend a Mail via MSG91 when Ticket Closed in Groove
Use this flowCreate or Update Contact in Segmento in MSG91 when Ticket Closed in Groove
Use this flowUpdate Contact In Segmento in MSG91 Segmento when Ticket Closed in Groove
Use this flowSearch a specific contact in Segmento in Msg91 when Ticket Closed in Groove
Use this flowSchedule a Template SMS via MSG91 when Ticket Closed in Groove
Use this flowFind Campaign Template Details from MSG91 when Ticket Closed in Groove
Use this flowList WhatsApp Templates from MSG91 when Ticket Closed in Groove
Use this flowSend WhatsApp Template Message via MSG91 when Ticket Closed in Groove
Use this flowEverything you can automate between Groove and MSG91.
When this happensTriggers
A trigger is an event that starts a workflow.
Triggers when a ticket is closed
Triggers when a ticket is tagged
Triggers when a ticket's priority is change
Triggers when a new ticket is created.
Triggers when a ticket is opened.
Triggers when a ticket is moved to a different mailbox.
Action is the task that follows automatically within your Groove integrations.
Starts a new ticket for your customer
Changes the state of a ticket, e.g. from "opened" to "closed".
Changes the state of a ticket to "opened".
Changes the state of a ticket to "closed
Assigns an agent to a ticket.
Send the selected campaign

Follow a simple walkthrough to create, test, and launch your first automation.
Connect your apps
Link the apps you want to automate.
Configure your workflow
Set up triggers, actions, and map your data.
Test & publish
Test your workflow and publish it.
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Groove is a customer service platform designed to help businesses manage their customer support tickets, streamline communication, and improve overall customer satisfaction.
Learn moreMSG91 is a cloud communication platform that provides APIs for SMS, WhatsApp, voice, email, RCS, OTP, and customer engagement automation for businesses.
Learn moreSign up for a free viaSocket account, then authorize both your Groove and MSG91 accounts. From there, pick a trigger in one app and an action in the other. Your first workflow can be live in under five minutes.
Yes. viaSocket uses instant triggers where available, so data moves between Groove and MSG91 as soon as the event happens. Scheduled polling triggers run at a maximum interval of 15 minutes.
Yes. You can map specific fields, apply filters to skip records that do not match your conditions, and transform values before they reach MSG91. No coding required.
Yes. You can set up a workflow where Groove triggers actions in MSG91, and a separate workflow where MSG91 triggers actions in Groove. Both run independently and in real time.
viaSocket logs every run so you can see exactly what succeeded and what failed. Failed tasks can be retried from the dashboard without re-configuring the workflow.
Yes, there is a free plan that covers basic workflows between Groove and MSG91. Paid plans unlock higher task limits, faster polling, and advanced features like multi-step workflows and conditional logic.
No. The entire Groove and MSG91 integration is built through a visual, point-and-click interface. Code blocks are available if you want them, but they are never required.