
When this happens...
new audience is created
Campaign Created or Sent
Email Opened
New Subscriber
New Unsubscriber

Automatically do this!
Create a Single Project
Edit a Single Project
Deletes a Single Project
Create a New Environment
Update an Environment
Deletes a Single Environment
Create a Single Feature
Deletes a Single Feature
Create a Single Metric
Create a Single Archetype
Deletes a single archetype
Update a Single Archetype
Deletes a metric
Create a Single Dimension
Update a Single Dimension
Deletes a Single Dimension
Create a Single Fact Table
Deletes a Single Fact Table
Update a Single Fact Table
When this happensTriggers
A trigger is an event that starts a workflow.
runs when new audience is created
Runs when a campaign is created or sent.
Runs when a recipient opens an email in a specific campaign.
Triggers when a new subscriber is added to an audience.
Triggers when any current subscriber unsubscribes from an audience.
Triggers when a new project is created in GrowthBook.
Action is the task that follows automatically within your MailChimp integrations.
Adds a new note to an existing subscriber
Adds an existing subscriber's email address to a tag in your Mailchimp audience.
Update an existing subscriber using email address.
Archives an existing subscriber.
Creates a Campaign Draft.
Create a custom event for an existing subscriber

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To start, connect both your MailChimp and Growthbook accounts to viaSocket. Once connected, you can set up a workflow where an event in MailChimp triggers actions in Growthbook (or vice versa).
Absolutely. You can customize how MailChimp data is recorded in Growthbook. This includes choosing which data fields go into which fields of Growthbook, setting up custom formats, and filtering out unwanted information.
The data sync between MailChimp and Growthbook typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between MailChimp and Growthbook. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
Mailchimp is an all-in-one marketing platform that helps businesses manage and talk to their clients, customers, and other interested parties.
Learn MoreGrowthBook is a feature flagging and A/B testing platform designed to help teams make data-driven decisions. It allows users to easily manage feature rollouts, conduct experiments, and analyze results to optimize product development and user experience.
Learn More