
When this happens...
new audience is created
Campaign Created or Sent
Email Opened
New Subscriber
New Unsubscriber

Automatically do this!
Send Campaign
Send Template SMS
Send a Mail
Create or Update Contact in Segmento
Update Contact in Segmento
Search a specific contact in Segmento
Schedule a Template SMS
Find Campaign Template Details
List All WhatsApp Templates
Send WhatsApp Template Message
Validate Email Address
Get all Contacts in a Phonebook
Get a Contact in Phonebook
Get all Segment
Create User Events
Check Template Status
Send WhatsApp Message
URL Shortener
Verify OTP
Resend OTP
OTP Analytics
Send OTP via Widget
Resend Widget OTP
Verify Widget OTP
Verify Widget Token
Make a Voice Call
Send Voice Message
Send RCS Template Message
Create Alert
Close Alert
Send Email via Hello
When this happensTriggers
A trigger is an event that starts a workflow.
runs when new audience is created
Runs when a campaign is created or sent.
Runs when a recipient opens an email in a specific campaign.
Triggers when a new subscriber is added to an audience.
Triggers when any current subscriber unsubscribes from an audience.
Runs when a new inbound or outbound WhatsApp delivery report arrives.
Action is the task that follows automatically within your MailChimp integrations.
Adds a new note to an existing subscriber
Adds an existing subscriber's email address to a tag in your Mailchimp audience.
Update an existing subscriber using email address.
Archives an existing subscriber.
Creates a Campaign Draft.
Create a custom event for an existing subscriber

Discover four Mailchimp automation strategies with viaSocket to convert subscribers, engage event participants, securely store contact data, and keep your CRM up to date.

Learn how to automate customer communication with a practical, step-by-step guide. Discover what to automate, the benefits, and simple workflows for timely, personalized messages across email, SMS, and chat.

This quick guide compares leading email marketing platforms—Mailchimp, HubSpot, Campaigner, Brevo, Omnisend, and Zoho Campaigns—covering pricing, features, automation, and audience segmentation.

Step-by-step guide to creating your first Mailchimp email campaign: audience setup, sender details, subject lines, email design, sending options, and performance tracking.

Explore eight top free email marketing tools for 2025. Compare target users, core features, and free plan limits for Mailchimp, Sender, Benchmark Email, Moosend, Brevo, GetResponse, ActiveCampaign, and MailerLite.
To start, connect both your MailChimp and MSG91 accounts to viaSocket. Once connected, you can set up a workflow where an event in MailChimp triggers actions in MSG91 (or vice versa).
Absolutely. You can customize how MailChimp data is recorded in MSG91. This includes choosing which data fields go into which fields of MSG91, setting up custom formats, and filtering out unwanted information.
The data sync between MailChimp and MSG91 typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between MailChimp and MSG91. For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
Mailchimp is an all-in-one marketing platform that helps businesses manage and talk to their clients, customers, and other interested parties.
Learn MoreMSG91 is a powerful communication platform that enables businesses to send transactional SMS, emails, voice calls, and WhatsApp messages with ease. It also offers a dedicated OTP service for secure two-factor authentication, helping companies deliver fast, reliable, and scalable communication to their users.
Learn More