Connect MailChimp and Wati to Build Intelligent Automations
Choose a Trigger
When this happens...
new audience is created
Campaign Created or Sent
Email Opened
New Subscriber
New Unsubscriber
Choose an Action
Automatically do this!
Send Template Based WhatsApp Message
Add Contact
Send Session Message
Update Contact Attributes
Start Chat Bot
Assign User
Ready to use MailChimp and Wati automations
Actions and Triggers
When this happensTriggers
A trigger is an event that starts a workflow.
new audience is created
runs when new audience is created
Campaign Created or Sent
Runs when a campaign is created or sent.
Email Opened
Runs when a recipient opens an email in a specific campaign.
New Subscriber
Triggers when a new subscriber is added to an audience.
New Unsubscriber
Triggers when any current subscriber unsubscribes from an audience.
New Event Occurs
Runs when a specific event occurs in Wati.
Do thisActions
Action is the task that follows automatically within your MailChimp integrations.
Add Note to Subscriber
Adds a new note to an existing subscriber
Add Subscriber to Tag
Adds an existing subscriber's email address to a tag in your Mailchimp audience.
Update Subscriber
Update an existing subscriber using email address.
Archive Subscriber
Archives an existing subscriber.
Create Campaign
Creates a Campaign Draft.
Create Custom Event
Create a custom event for an existing subscriber
Know More About Mailchimp and Wati Integrations
4 Must Try Mailchimp Automation Strategies You Need Today
Discover four Mailchimp automation strategies with viaSocket to convert subscribers, engage event participants, securely store contact data, and keep your CRM up to date.
A Step by Step Guide to Automate Customer Communication
Learn how to automate customer communication with a practical, step-by-step guide. Discover what to automate, the benefits, and simple workflows for timely, personalized messages across email, SMS, and chat.
Best Software for Email Marketing
This quick guide compares leading email marketing platforms—Mailchimp, HubSpot, Campaigner, Brevo, Omnisend, and Zoho Campaigns—covering pricing, features, automation, and audience segmentation.
Step-by-Step Guide to Your First Mailchimp Campaign
Step-by-step guide to creating your first Mailchimp email campaign: audience setup, sender details, subject lines, email design, sending options, and performance tracking.
8 Best Free Email Marketing Tools You Need in 2025
Explore eight top free email marketing tools for 2025. Compare target users, core features, and free plan limits for Mailchimp, Sender, Benchmark Email, Moosend, Brevo, GetResponse, ActiveCampaign, and MailerLite.
Step by step guides to integrate MailChimp and Wati
Frequently Asked Questions
To start, connect both your MailChimp and Wati accounts to viaSocket. Once connected, you can set up a workflow where an event in MailChimp triggers actions in Wati (or vice versa).
Absolutely. You can customize how MailChimp data is recorded in Wati . This includes choosing which data fields go into which fields of Wati , setting up custom formats, and filtering out unwanted information.
The data sync between MailChimp and Wati typically happens in real-time through instant triggers. And a maximum of 15 minutes in case of a scheduled trigger.
Yes, viaSocket allows you to add custom logic or use built-in filters to modify data according to your needs.
Yes, you can set conditional logic to control the flow of data between MailChimp and Wati . For instance, you can specify that data should only be sent if certain conditions are met, or you can create if/else statements to manage different outcomes.
About MailChimp
Mailchimp is an all-in-one marketing platform that helps businesses manage and talk to their clients, customers, and other interested parties.
Learn MoreAbout Wati
Wati is an end-to-end customer communication platform on WhatsApp with Team Inbox, No Code Chatbot Builder, Broadcasts & more.
Learn More
